The "Your world happens here!" philosophy reflects the mission of the WTC Events Center in ensuring the quality of each event performed in the area. With professionals dedicated to understanding the concept of every occasion, and thus always offering the best conditions for the clients, the WTC Events Center stands out for its variety of rooms, formats, and it's ideal to host international conferences, business meetings, concerts and sports tournaments. This feature makes that the WTC Center is perceived as one of the best places for events, and ensured a distinguished place in awards (Fortune magazine, Quatro Rodas Magazine, Caio Awards) as the best of Brazil in its category.
Integrated to the Sheraton WTC Hotel São Paulo, and an integral part of WTC São Paulo (located in the Berrini region, 6 km from the Congonhas airport and 36 km away from Guarulhos), the WTC Events Center is an area that, together with the hotel, comprise the most complete complex for events in Latin America. The synergy with the other units in the WTC São Paulo complex is another advantage offered by the area, as it provides easy access to the large area of the complex, such as the hotel, the restaurant and other services.
In its 12 thousand mB2 divided into 60 flexible areas that can accommodate both large corporate and cultural events or even small meetings and business meetings.
Next to the WTC Events Center there are premium areas, such as the WTC Ballroom, with 12.000 m², that may be split into four rooms, surrounded by ample foyers for coffee breaks and the assembly of booths.
The Golden Hall, a multifunction area with over 3.000 m² of free arena and ceiling height of 15 m, also allows for numerous possibilities for assemblies and accommodates up to 2500 people.
The WTC Events Center complete and amazing infrastructure makes the area an ideal place to host participants of conferences, conventions, year-end parties, among other occasions. Thus ensuring the peace, security and a wide array of menu options thoroughly studied and prepared according to the needs and characteristics of each event.
The Holographic 3D Projection in Actual Size arrived in Brazil to revolutionize events and large presentations, including real-time transmissions, as if the people involved were actually present. For example, the CEO of a multinational company can speak from anywhere in the world at the opening of a conference of their company here in Brazil.
This is the great technological star of the WTC Events Center, the only area that offers fixed holography and large digital projector already installed, and allows the virtual participation of personalities, with holography, logos or products that can be displayed so that they are "floating "on stage as an event takes place.
Customers interested in using this resource, which is pre-installed in one of the WTC rooms, may hire the service up to ten times cheaper than they would have to pay if they had to arrange the installation of all necessary equipment, saving time and preventing other incidents in the planning of corporate events.
In the infrastructure of the space, also installed through partners, there are other technological services that make the success of the event. For example, modern sound equipment, projection, Internet access and satellite transmission, in addition to the WTC Events application app, which facilitates the orientation of access to the rooms and allows for the inclusion of content.
The WTC Events app, available for free for Android, iPhone and iPad, and is one of the sustainable alternative the space makes available for customers. Through the app, you can guide the participants as to the location of the rooms, in addition to inserting content, turning print materials into digital information.
Another alternative created by the area is the partnership with Neutralize Carbono. The WTC Events Center offers its customers the opportunity to neutralize the carbon emitted by the activities resulting from the events they hold through the acquisition of carbon credits related to projects approved by the UN, to fight the the emission of carbon dioxide in the atmosphere. In turn, The WTC Events Center already neutralizes its daily operation using generators that produce clean energy preserving the environment.
In 2012, a Water Management project in the entire WTC São Paulo complex was implemented, including the facilities of the WTC Events Center. The system allows the reuse of 25% of the water, which is reused in toilets, garden irrigation, in the air conditioning system and the cleaning of external areas.
Special bins for garbage collection are made available in all events in the WTC Events Center departments. In addition, partnerships with NGO's like As Brasilianas, which encourages event planners to repurpose discarded banners and canvases after their events, significantly reduces the production of waste at such times, taking advantage of all these materials in a sustainable manner, in a closed loop.
Through the Earth Hour global event, the WTC Events Center highlights the role of its social and environmental responsibility by turning off the maximum lights for one hour on the specific date and time.
Gastronomy is a very an important item for social and corporate events, and can be decisive for the success of the occasion. With that in mind, the WTC Events Center opened the "Chef's Table" gourmet area in 2013 , which came from with the idea of adding more value to the mega-structure offered by the WTC Events Center and highlights the refined options that go beyond traditional cuisine.
Inspired by the French Table Du Chef concept, this is the first gourmet environment inside a convention center. Event planners and special guests can enjoy a fine dining experience as they savor the tastiest options for varied audiences.
The dishes of the WTC Events Center menu scape the trivial options and can follow themes of international cuisine such as Japanese and Spanish, or be customized according to customer preference. The menu also includes organic foods, gluten free and lactose free, a different approach to menus for corporate events. All the preparation of the dishes can be monitored by the participants.
Mesa do Chef is a special area in the WTC São Paulo Complex, at a privileged area in the São Paulo's trade center, Av. Berrini. The room is modern and finely decorated in line with the entire WTC-SP and it highlights the five-star standard of the Sheraton WTC Hotel São Paulo. The area is another advantage offered by the WTC Events Center for small meetings with special guests, exclusive wine tastings and wine pairings.